
- Industry news
Industry news
- Category news
Category news
- Reports
- Key trends
- Multimedia
- Journal
- Events
- Suppliers
- Home
- Industry news
Industry news
- Category news
Category news
- Reports
- Key trends
- Multimedia
- Events
- Suppliers
Bulking, modulation and mouthfeel: Why bakery sugar reduction needs more than a sweetener swap
Industry experts say sugar in baked goods does more than sweeten. It builds crumb structure, holds moisture, browns the surface, and even helps extend shelf life. In yeast-raised products, it fuels fermentation itself. Remove sugar from the equation, and the consequences cascade across structure, texture, appearance, and stability. Bakery has been one of the slowest categories to move in sugar reduction for that reason. At the same time, ingredient suppliers say this cannot be solved by sweetener substitution alone — modern bakery reformulation runs on integrated systems. Bulking agents to rebuild what sugar does, enzyme systems to manage moisture and texture, and naturally-fermented antimicrobials to boost shelf life.Sue Bancroft, director of healthful solutions EMEA at Ingredion, discusses the evolution of plant-based proteins in bars and RTD formats, balancing texture, nutrition, and sustainability. She shares how stevia-based sugar reduction solutions maintain taste, highlights the importance of texture in product success, and explains how strategic partnerships are shaping the future of plant-based ingredient innovation.
Settings
- Play Interval
- Slide Duration
- Thumbnail Bar Position
Latest headlines

Food packaging trends May 2026
Multimedia
Keith Cooney, marketing manager at Tirlán, discusses how dairy proteins maintain an edge over plant and fermentation alternatives, balancing functionality and cost in RTD beverages and snacks, and responding to nutrient-focused trends driven by GLP-1 therapies. He also explores how dairy...


























